According to a new survey by Booking.com, over half (53%) of travellers look for accommodation that blends comfort with innovative sustainability features.
According to the survey, people ‘crave the serenity of nature indoors’, with 65% seeking out green spaces and plants in their stays.
‘Authenticity’ – a word we’ve been seeing more and more – features in the report, with 47% of travellers apparently keen to connect with locals in less-travelled areas and 44% venturing into less touristy spots.