The ‘POW Pledge’ is a new project from Protect Our Winters, which calls on the outdoors industry to take climate action to help protect the environment.

Climate breakdown is real and we need to act now

The business sector accounts for around 70% of carbon emissions globally and the outdoors sector is significant – worth more than the world’s top three fossil fuel companies combined.

POW ambassador and Ski Sunday presenter, Ed Leigh said:

“It’s very simple; our industry has to act on climate change to survive. The POW Pledge is the map that can guide organisations through these changes and inspire others to join us in our goal to become a net-zero society.”

Digital Portal to help industry

Protect Our Winters aims to inspire the outdoor industry to take positive action on climate change to accelerate the transition to a carbon neutral society.

The POW Pledge is a digital portal and toolkit to help industry and organisations to take climate action towards Net Zero through several easy steps. Businesses who make the Pledge are being asked to:

  • Run on 100% renewable electricity
  • Be heated by carbon zero sources
  • Run a zero emission vehicle fleet
  • Reduce unavoidable CO2 emissions
  • Establish a Net Zero (zero carbon) target date
  • Begin a divestment journey
  • Influence their supply chain to do the same

You have a voice, you have an impact

The POW Pledge will make businesses accountable for their actions and asks them to share the message with customers.

It doesn’t take long to make the Pledge (the work comes implementing it!), so why not sign up today as a business, or ask your favourite brands to sign up.